Joe Henrich on Cultural Evolution

Episode link: https://www.buzzsprout.com/126848/episodes/9310030

Youtube link: https://youtu.be/ud-1rhQHnKE

Why did I do this show? Joe is an absolute intellectual heavyweight in Sociology. This is a dream interview for me!

What did I learn? This is a bit meta but I was fascinated by Joe’s intellectual discipline. He never really strays from the research much as I tried to lure him to speculate about all kinds of ideas adjacent to his research but mostly undiscovered territory. How infrequently cultural evolution has been applied to business. More to come on this I promise you!

What was my favorite part? Easy, I got Joe to not disagree with my view that insurance is the most fundamental use of culture.

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