Episode link: https://www.buzzsprout.com/126848/9658359
youtube link: https://youtu.be/TK0ZNnK-od0
Why did I do this show? Sales is underrated! I love thinking deeply about sales and I have learned quite a lot studying GA’s work.
What did I learn? My favorite lesson was in thinking about how sales has changed over time (or not!).
What was my favorite part? I loved GA’s story about how he named his book. What is the silver bullet for sales?
Not Unreasonable 